Remedia Naming & Branding

Background: Remedia is a line of industrial remediation products that uses environmentally safe technology to remediate pollution and odor at landfills, livestock farms, oil spills and other sites. 

Challenge: When Solterra came to us to launch their new environmentally-friendly product line, all they had were the products. They didn’t have a name or an identity.

Solution: Based on our research and a competitive analysis, we knew it was important that the new products’ name be connected with the environment and the products’ function. With that in mind, we chose “Remedia.” We then created the brand – designing the company’s logo, corporate identity and product packaging.